Story

From photographer to entrepreneur, from client meetings to founding a digital marketing agency.

Olli Junes

Olli Junes is the founder and CEO of Resaco, Resappi and ResaHost, based in Rovaniemi, Finland. An entrepreneur since 2007, his background spans photography, sales and sales leadership in Finland and Sweden. He writes about entrepreneurship, sales and RevOps.

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Career · Work in practice · Interviews and podcasts

My career since 2007

Roles and dates are from my own LinkedIn work history, checked on 12 September 2026. A role’s start date is not necessarily the company’s legal incorporation date. LinkedIn

  1. –

    Olli Junes Photography

    Entrepreneur and photographer

    I started a photography business at 16 and worked as a photographer for seven years. My LinkedIn profile records photographing over 120 weddings during that period.

  2. –

    Tunnin Kuva

    Salesperson, part-time

    I worked in a photography store in Rovaniemi during upper secondary school, including taking passport photographs.

  3. –

    Rajavartiolaitos

    Military service, border jaeger

    I completed my military service in Ivalo.

  4. –

    Alexandria Pankkiiriliike

    Private Banker

    I worked with customers on financial planning. My LinkedIn profile describes establishing the Rovaniemi and Tornio offices during this period.

  5. –

    DEN / Talliosake

    Sales Manager

    I sold new developments in the Tampere region and learned about sales and daily work in a growth company.

  6. –

    DEN / Talli

    Sales Director

    I built and launched a new real-estate business in Sweden, based in Västerås.

  7. –

    Markkinointitoimisto WDS Oy

    Sales Director

    I worked in digital marketing sales and on building the sales process.

  8. –

    Doorway

    Sales and Marketing Director

    I built lead generation and a nationwide remote sales team while developing my knowledge of SEO.

  9. – present

    Resaco

    Founder & CEO

    My LinkedIn-listed role began in January 2022. I lead a digital marketing agency focused on connecting marketing with customer revenue.

  10. – present

    Resappi

    Founder & CEO

    I am building a RevOps ERP with my team. The role is listed on LinkedIn as starting in March 2026.

  11. – present

    ResaHost

    Founder & CEO

    I am developing a managed website hosting and maintenance service. The role is listed on LinkedIn as starting in August 2026.

Work in practice: three cases

My role, the work and the sources behind the outcomes. Client delivery is a team effort.

Aavalevi: developing direct bookings

Starting point
The accommodation business wanted more bookings through its own website. Work began in summer 2025.
My role
Resaco founder and CEO. The case describes team delivery, without specifying my individual project responsibilities.
Work
A website rebuild, Google Ads and SEO content supported one booking journey.
Reported outcome
Direct bookings rose from almost zero to 20% of bookings.
Measurement limits
The source gives no exact comparison period. This share does not measure revenue growth or isolate an individual intervention.

Original source: Resaco

Doorway: lead generation and nationwide remote sales

Starting point
I was Doorway’s Sales and Marketing Director from June 2020 to January 2022, with responsibilities covering both functions.
My role
Sales and Marketing Director, as recorded in my own LinkedIn work history.
Work
I built lead generation and a nationwide remote sales team while learning more about SEO. The work connected demand generation with handling the resulting leads under shared leadership.
Outcome and learning
My profile documents a lead-generation and remote-sales operating model. This experience informed my later work at Resaco.
Measurement limits
The public profile provides no before-and-after metrics for this work. No sales or conversion uplift is claimed.

Original source: LinkedIn / Olli Junes

Resaco and Seidat: sales materials in daily use

Starting point
Sales meetings need clear presentation materials.
My role
Seidat user and Resaco founder and CEO.
Work
I use Seidat for sales presentations and to support the sales process.
Reported outcome
Seidat’s customer story reports winning over 50% of sales meetings.
Measurement limits
This is a vendor-published customer story. It provides no sample size, measurement period or baseline and does not establish the tool’s independent effect.

Original source: Seidat

Values

Humanity

Technology is a tool, people are at the center. Behind every client relationship and team member is a person.

Community

Alone you go fast, together you go far. We build a culture where everyone grows.

Innovation

Yesterday's methods won't solve tomorrow's problems. We challenge industry norms with data and AI.

Performance

We measure everything. If it can't be measured, it's not marketing — it's wishing.

Writing

Articles on ollijunes.com. Longer how-to guides for founders live on Yrittäjäopas.

I also write on Yrittäjäopas. See my work and contact details at Resaco Finland, Resaco International and ResaHost.

The Resaco family

Let's build together

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